Context
Productivity apps grow by adding lists, tags and buttons. For someone who gets distracted easily that does not help: it adds noise and makes them feel bad about what they do not finish. Getting organised should not take willpower.
An iPhone and iPad app that asks for one thing: pick three priorities for today. It shows what is next, lets everything else wait without guilt and closes the day in under a minute.
Productivity apps grow by adding lists, tags and buttons. For someone who gets distracted easily that does not help: it adds noise and makes them feel bad about what they do not finish. Getting organised should not take willpower.
An app with a deliberate limit —three priorities a day and three a week— and everything else in service of that: widgets, a pomodoro in the Dynamic Island, Siri, habits and a one-minute journal. No ads, no analytics and no servers: data is end-to-end encrypted in each person’s iCloud.
With Apple Intelligence, it proposes your three things for the day from what is pending
Breaks a big task into small steps. Everything runs on the iPhone; nothing leaves it
A functional MVP before any drawing: capture fast, choose what matters today and move projects forward
A single copy of the data and every change as a pure, tested function. A project’s progress is calculated, never edited by hand
Widgets, lock screen, Dynamic Island and Siri read the same daily summary. You tick off a task without opening the app
Listing in Spanish and English, Apple’s accessibility audit on every screen, large text and VoiceOver, and a privacy policy with no small print
Whatever doesn’t get done moves to tomorrow, without making you feel bad. No streaks that hurt here.
Tell us what costs more than it should. We come back with a concrete plan, realistic timelines and a clear yes or no.
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